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Founder & Product Lead

Plots is a fishery management platform designed to give lake owners control over their online presence and reduce administrative friction. It addresses a gap I've observed firsthand: most fishing venues lack simple, professional tools to manage visibility, handle enquiries, and communicate with anglers.

The platform offers tiered visibility levels (public, semi-public, private), professional satellite mapping, owner updates and announcements, and verified listings. The goal is to reduce the enquiry load on owners while giving anglers reliable, up-to-date information.

Currently in early MVP, with phased rollout planned for bookings, analytics, and lightweight CRM tools. A product born from years spent on the bank, built with the owners in mind.

SaaS Product Strategy Angling MVP