Phil Lowry

Phil Lowry

Commercial & strategic leader working at the intersection of agriculture, brewing, and global markets

My background spans hops, beer, wine and ingredient supply chains, with a focus on translating complexity into clarity — whether that's market intelligence, product strategy, new product development, or new ways of working.

I've lived and worked across the UK, Europe, the US, and Africa, which has shaped how I think about systems, culture, and long-term value. Earlier in my career I taught in further education, including special education — an experience that still informs how I communicate and support others. I'm drawn to work that balances commercial outcomes with purpose, and I tend to gravitate toward roles where learning, curiosity, and problem-solving matter as much as execution.

I also design and build lightweight digital tools, data models, and AI-assisted workflows — typically in service of commercial strategy, market intelligence, or operational clarity. JavaScript, data systems, and applied AI are part of how I think and work, not a separate discipline.

Alongside my professional life, I explore photography and spend as much time as possible outdoors. I care deeply about understanding how things connect, and about doing work that stands up over time.

London Brewers Alliance

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Co-founder

In 2010, I helped bring together a small group of London brewers to form what became the London Brewers Alliance. The idea grew out of time I'd spent in California, where organisations like the San Francisco Brewers Guild had fostered a strong "drink local" culture — something that felt missing in London at the time.

Alongside co-founders Steve Skinner and Angelo Scarnera, we invited London's breweries to a dinner at Brew Wharf in Southwark. Ten showed up, including Fuller's, and the Alliance took shape from there. The early ambition was modest: just to get people talking and connecting on a social level.

Founding members of the London Brewers Alliance at an early gathering

Early days: London brewers gathering at one of the first Alliance events

What followed surprised us all. A collaborative brew — hosted by Andy Moffat at Redemption Brewing — became one of the first multi-brewery beer collaborations in the UK. By September 2010, we launched the London Brewers Showcase at Brew Wharf, bringing together thirteen breweries including Camden, Fuller's, and By The Horns. The event helped shine a light on London's emerging craft brewing scene, and by the following year it had outgrown the venue entirely.

The LBA has since grown far beyond those early conversations, but I'm proud to have played a part in getting it started.

Community Craft Beer London

LupoHops.com

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Product & Digital Lead

LupoHops.com serves as the digital home for the Lupo Series hop pellet products — a global platform designed to support brewers and channel partners across multiple regions and markets.

I led the development of this site as part of a broader effort to bring clarity and accessibility to an advanced product range. The platform needed to work for everyone from small craft brewers discovering enhanced pellets for the first time, to established partners across the Americas, Europe, Oceania, and beyond.

The site brings together product education, technical resources, testimonials from brewers worldwide, and direct connections to regional distribution partners. It's designed to translate technical complexity into something approachable — helping brewers understand not just what these products are, but why they matter for their brewing outcomes.

Digital Product Hops Global B2B

LupoCore™ Enhanced Hop Pellets

Go-to-Market Strategy

LupoCore represents a new approach to hop pellet production — enhanced T90 pellets engineered for consistency, quality, and sensory performance at scale. Working with close colleagues, I've been involved in shaping how this product goes to market globally.

The product emerged from over 40 years of pelletizing expertise combined with Sensory Plus™ — a selection methodology built on years of sensory data analysis. The result is a pellet that delivers true-to-type hop character year after year, reducing the variability that brewers often face with standard T90 pellets.

40+
Years pelletizing expertise
6,000+
Lots analyzed since 2019
13
Varieties available

What makes this project meaningful to me is the challenge of communicating technical innovation in a way that resonates with brewers of all sizes — from 100 to 100,000 barrels. It's about translating engineering excellence into practical value: cleaner aroma, higher yield, consistent performance.

Available varieties include Amarillo®, Azacca®, Cascade, Centennial, Citra®, Columbus, Mosaic®, Sabro®, and others — distributed globally through BarthHaas Group and regional partners.

Product Innovation Hops Brewing Supply Chain

Breakwater Brewery

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Founder

After Brew Wharf closed in London, the opportunity came up to purchase the brewing equipment. I relocated it to Dover and established Breakwater Brewery — a chance to build something new while carrying forward what I'd learned.

The brewery sits on the site of a historic Dover brewery, which felt right. We focused on modern, full-flavored beers — West Coast and German-inspired styles — brewed with local spring water. The taproom became a proper community space: industrial-chic, with views over the River Dour, stone-baked pizzas from our on-site pizzeria, and regular live music nights.

Breakwater Brewery taproom in Dover

The Breakwater taproom — craft beer, pizza, and community in Dover

It's grown into something I'm proud of — an award-winning microbrewery with a loyal local following. We now also run Breakwater Marina Curve, an open-air bar on the Dover waterfront. The team there have built something genuinely welcoming, and it's rewarding to see it thrive.

Brewery Hospitality Dover Taproom

The 'Brook

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Author & Photographer

A lockdown project that became something more. Over Covid, I'd rediscovered my film cameras and a new scanner, and started sharing old slides with friends from the Conningbrook days. The response surprised me — enough that a personal project became a proper book.

The 'Brook is a documentary photo collection from Conningbrook, one of the UK's most storied open-access carp fisheries. 100+ pages of images shot on film — mainly Fuji Provia 100f — from 1992 to 2004. This isn't a guide or tips book. It's a moment in time: b-roll, British records, quiet mornings, and the people who were there.

Conningbrook has been written about by Lee Jackson, Oz Holness, Terry Hearn, Dave Lane and others — it deserved its legendary status. This is my contribution: a visual memoir for those who fished it, and a window for those who didn't. A5 format, 400gsm laminated cover, full colour, printed in England.

A memento of times with friends — some still here, some who've moved on. Limited stock remaining via Monkey Climber in Belgium.

Photography Publishing Film Carp Fishing

Academy for Distance Learning

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Digital Business Development

A specialist provider of distance learning courses, operating outside traditional educational frameworks. I joined to develop and manage their e-learning and transactional platforms — an interesting challenge in making quality education accessible and commercially sustainable.

By the end of my tenure, we had grown the business to the point of approaching our senior course provider with an acquisition offer. A good example of what happens when digital strategy and educational purpose align.

E-learning Digital Strategy Education

The Fifth Trust

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Teacher

A private home and education centre for young people in special care. I taught maths and IT to students with complex needs — work that demanded patience, adaptability, and clear communication above all else.

This experience fundamentally shaped how I approach explanation, support, and meeting people where they are. It remains some of the most meaningful work I've done.

Special Education Teaching Youth Support

Beermerchants.com

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One of the UK's leading online destinations for craft beer. Beermerchants curates an exceptional range of beers from independent breweries around the world, making quality craft accessible to enthusiasts everywhere.

I was involved in the early stages of building this business, helping to establish the foundations of what has become a trusted name in UK craft beer retail.

E-commerce Craft Beer Retail